Google sites vs WordPress for Blogging: An In-Depth Comparison of Features, Design, and Pricing.

Find out whether WordPress or Google Sites is better for blogging with our in-depth comparison of features, design, and pricing.

Oct 9, 2024
Google sites vs WordPress for Blogging: An In-Depth Comparison of Features, Design, and Pricing.
Choosing the right blogging platform can make or break your online presence. With over 40% of the web running on WordPress, it’s a powerhouse of customization and flexibility, perfect for those serious about their craft. On the flip side, Google Sites offers a quick, easy solution for casual users. But is “easy” enough if you want to grow your blog?
In this post, we’ll compare WordPress and Google Sites head-to-head. Discover which platform gives you the control, features, and scalability to truly elevate your blogging game. Don’t settle for less—read on to find the best option for your journey!

TL;DR

WordPress is a leading content management system (CMS) that powers over 40% of websites, offering extensive customization, SEO tools, and monetization options. It's available in a self-hosted version (WordPress.org) that grants full control over your content, ideal for serious bloggers looking to grow their sites.
Google Sites, while free and user-friendly, is more suited for simple websites and lacks the flexibility and features necessary for bloggers aiming to expand.
Comparison Summary:
  • Control: WordPress offers full ownership; Google Sites is hosted by Google.
  • Features: WordPress has a vast plugin ecosystem; Google Sites is basic.
  • Design: WordPress allows extensive customization; Google Sites offers limited templates.
  • SEO: WordPress is built for optimization; Google Sites lacks strong SEO tools.
  • Monetization: WordPress supports various revenue streams; Google Sites has limited options.
  • Cost: WordPress requires hosting but offers better long-term value; Google Sites is free but may incur costs for advanced features.
For those preferring a hassle-free, no-code blogging experience, Bullet.so—a Notion-based platform—stands out as an accessible alternative, combining ease of use with essential blogging features.

What is WordPress?

WordPress is one of the most popular content management systems (CMS) in the world, powering over 40% of all websites. It’s a versatile platform that allows you to build any type of website, from personal blogs to full-blown e-commerce stores.
The best part? WordPress is open-source, which means you have full control over your content and site. With a massive ecosystem of themes and plugins, WordPress enables bloggers to customize their websites without needing to code.
WordPress is available in two forms: WordPress.org (self-hosted, where you control your hosting and domain) and WordPress.com (a hosted version). For the purposes of this comparison, we’re focusing on WordPress.org, the self-hosted version that offers bloggers complete control and flexibility.

What is Google Sites?

Google Sites is a free website-building platform provided by Google. It’s part of the Google Workspace suite, which includes apps like Gmail, Google Docs, and Google Drive. Google Sites is designed for users who want to create simple websites without needing technical skills. It integrates seamlessly with other Google services, making it convenient for personal projects, internal sites, or small-scale websites.
However, Google Sites is not specifically designed for blogging. It’s a basic, no-frills option that doesn’t offer the same level of customization or features as WordPress. It’s ideal for users who want a quick, easy way to create a website, but it may not be the best fit for bloggers who plan to grow their site over time.

Wordpress vs. Google Sites: Hosted vs. Self-Hosted

As a blogger, choosing the right platform is crucial for controlling your content.
  • Wordpress
With WordPress, you have the flexibility to install it on your own web hosting account, giving you full ownership of your blog. You control how you promote your content, whether it’s through ads, affiliate marketing, or other monetization methods. Plus, the installation process is a breeze, with most web hosts offering 1-click WordPress installation.
  • Google Sites
On the flip side, Google Sites is a hosted platform. This means your content lives on Google’s servers, so you must follow their terms. While it’s convenient, there’s always the risk of sudden changes in their pricing or service, and Google has been known to discontinue products. For a blogger who values control and long-term stability, this can be concerning.
🏆 Winner: WordPress. If you're serious about blogging and want full control, WordPress gives you the freedom to grow and monetize without restrictions.

Wordpress vs. Google Sites: Features & Plugins

  • Wordpress
When it comes to functionality, WordPress shines. Whether you’re building a personal blog, an online portfolio, or an e-commerce site, WordPress adapts to your needs. The real magic lies in its plugin ecosystem. You can add nearly any feature imaginable with over 60,000 free plugins available, from SEO tools to social sharing buttons.
  • Google Sites
Google Sites, however, focuses on simplicity. It’s designed for basic websites, and while it's easy to use, especially for Google users, there’s no flexibility to expand as your blog grows. For bloggers who plan to evolve their site, this can be limiting.
🏆 Winner: WordPress. It’s the better choice for those who want flexibility and features tailored to their blog.

Wordpress vs. Google Sites: Design & Layout

  • Wordpress
For a blogger, the visual appeal of your site can make or break the user experience. WordPress offers thousands of customizable themes, from minimalist designs to creative layouts. Using page builder plugins like SeedProd, you can design stunning landing pages without needing any coding skills.
  • Google Sites
Google Sites offers just a handful of templates, which limits how unique you can make your blog. While it’s fine for a simple website, most bloggers will quickly outgrow these limited options.
🏆 Winner: WordPress. Its design flexibility lets you create a unique, professional blog that stands out.

Wordpress vs. Google Sites: SEO

  • Wordpress
As a blogger, getting your content seen is essential. WordPress is designed with SEO in mind, offering tools and plugins like All in One SEO to optimize your posts for better search engine rankings. With SEO best practices built into the platform, you can easily improve your blog’s visibility.
  • Google Sites
Google Sites, on the other hand, lacks strong SEO features. While it works fine for internal sites, if you're hoping to grow your blog’s traffic through search engines, WordPress is the clear winner.
🏆 Winner: WordPress. For bloggers focused on growing their audience, WordPress’s SEO capabilities are unmatched.

Wordpress vs. Google Sites: Monetization

  • Wordpress
One of the joys of blogging is turning your passion into profit. WordPress offers countless ways to monetize your site. You can run ads, create an online store, or join affiliate programs—no restrictions here. It’s your site, your rules.
  • Google Sites
Google Sites doesn’t have built-in monetization features. You can manually add things like Google AdSense, but it’s not designed for commercial blogging.
🏆 Winner: WordPress. It’s the go-to platform for bloggers looking to monetize their content with ease.

Wordpress vs. Google Sites: Cost

  • Wordpress
If you’re just starting out, budget is likely a big factor. WordPress is free, but you’ll need to pay for hosting and a domain name. Fortunately, affordable hosting options like Bluehost can get you started for as low as $1.99 per month, with a free domain and SSL certificate included.
  • Google Sites
Google Sites is free for basic use, but for custom domains or business use, you’ll need to subscribe to Google Workspace, which starts at $6 per user per month. Over time, this can add up if you need multiple accounts.
🏆 Winner: WordPress. While both platforms can be affordable, WordPress offers better long-term value, especially for serious bloggers.

Wordpress vs. Google Sites: Which is better for Bloggers?

For bloggers who want flexibility, control, and scalability, WordPress is the clear winner. Its vast range of plugins, customization options, and SEO tools make it the perfect platform for growing your blog. Google Sites may be a quick and simple solution for internal or small-scale sites, but for those looking to build a lasting blog with monetization potential, WordPress is the smarter choice.
In short, if you're serious about blogging, WordPress gives you everything you need to succeed.

Wordpress Vs. Google Sites: Pros & Cons

Wordpress

Pros:
  1. Customization:
      • Offers thousands of themes and plugins that allow you to create a unique site tailored to your needs. You can customize layouts, features, and design elements extensively.
  1. SEO-Friendly:
      • Built with SEO in mind, WordPress allows for easy optimization. Numerous plugins, such as Yoast SEO, help you enhance your site's visibility in search engines.
  1. Community Support:
      • A large community of developers and users offers extensive support, tutorials, and forums, making it easier to find solutions to problems.
  1. Scalability:
      • Suitable for various types of websites, from small blogs to large e-commerce sites. It can grow with your needs, allowing you to add features and functionality as required.
Cons:
  1. Learning Curve:
      • Beginners may find the initial setup and management complex, requiring time to learn the platform effectively.
  1. Hosting Costs:
      • You need to purchase a hosting plan, which can vary significantly in cost depending on the provider and plan you choose.
  1. Maintenance Requirements:
      • Regular updates for WordPress core, themes, and plugins are essential to maintain performance and security, which can be time-consuming.
  1. Security Vulnerabilities:
      • Being a popular platform, WordPress is a target for hackers. Additional security measures, like plugins and regular monitoring, are necessary to protect your site.
  1. Technical Expertise Needed:
      • Customizing certain features or troubleshooting issues often requires a level of technical skill, which can be a barrier for non-tech-savvy users.
  1. Potential for Bloat:
      • Adding many plugins can slow down your site or create compatibility issues. It’s essential to choose only the necessary plugins to maintain performance.

Google Sites

Pros:
  1. User-Friendly Interface:
      • The intuitive and user-friendly interface allows anyone to create a website easily, regardless of technical skill level.
  1. Cost-Effective:
      • Google Sites is free to use, eliminating hosting fees and reducing overall expenses for simple websites.
  1. Integration with Google Workspace:
      • Seamlessly integrates with other Google tools (like Drive, Docs, and Calendar), making collaboration and content sharing straightforward.
  1. Quick Setup:
      • Users can set up a website in minutes, making it ideal for those who need a simple online presence quickly.
Cons:
  1. Limited Customization:
      • Fewer options for customizing templates and design elements compared to more robust platforms like WordPress.
  1. Template Dependency:
      • The reliance on pre-designed templates may restrict your creative freedom, leading to less unique websites.
  1. Storage Limits:
      • Free accounts come with storage constraints, which can hinder your ability to grow the website as you add more content.
  1. Basic SEO Features:
      • Lacks advanced SEO tools and features, meaning you might need to use additional services to optimize your site for search engines effectively.
  1. Performance Issues:
      • Sites may experience slower load times, especially as content grows, impacting user experience.
  1. Collaboration Limitations:
      • While useful for team projects, Google Sites may not be ideal for creating complex websites that require extensive features or customization.
  1. Google Dependency:
      • Heavily relies on Google's infrastructure, making your site vulnerable to outages or changes in Google's policies.
  1. Export Limitations:
      • Difficulty in exporting your site content to other platforms if you decide to switch in the future, which can complicate migration efforts.

Limitations to consider in Wordpress and Google Sites

WordPress and Google Sites each have significant limitations. WordPress can be complex for beginners, requiring technical knowledge for setup, management, and regular maintenance, including updates and security checks. This complexity often leads to vulnerabilities and additional costs associated with hosting.
On the other hand, Google Sites offers limited customization and basic SEO features, making it less suitable for those looking to create unique or complex websites. It also relies heavily on Google’s infrastructure, which can affect site performance and availability.
Bullet.so, a Notion-based website builder, addresses these limitations effectively. By leveraging Notion as a content management system (CMS), Bullet.so allows users to create and manage websites with ease, removing the technical complexities associated with WordPress.
It requires no coding skills, eliminates the need for separate hosting, and simplifies maintenance by handling updates and security automatically. With built-in SEO features, Bullet.so enables users to optimize their sites effectively.
Additionally, Notion’s flexibility as a CMS provides a powerful and intuitive interface for content organization, ensuring that users can create unique websites without sacrificing performance or scalability.

Bullet.so: The Best and Easiest No-Code Blogging Platform

If you're looking for a hassle-free way to start your blog, Bullet.so stands out as the best no-code blogging platform available. Leveraging the power of Notion as its backbone, Bullet.so offers an intuitive and user-friendly experience that enables anyone—regardless of technical expertise—to create, manage, and publish their content effortlessly.
Key Features:
  1. User-Friendly Interface:
    1. Bullet.so provides a simple and intuitive interface, allowing you to design and organize your blog without any coding. This ease of use makes it accessible for everyone, from beginners to seasoned bloggers.
  1. Notion Integration:
    1. By using Notion as a CMS, Bullet.so allows you to take advantage of its powerful organizational capabilities. You can easily manage your content, collaborate with others, and keep everything organized in one place.
  1. Customizable Templates:
    1. Bullet.so offers a variety of templates that can be customized to suit your branding and style. This flexibility enables you to create a unique blog that reflects your personality without the technical hassles of other platforms.
  1. Custom Domain Support:
    1. Bullet.so allows you to use your custom domain, giving your blog a professional look and helping to establish your brand identity. This feature enhances credibility and makes it easier for your audience to remember your website.
  1. SEO-Friendly:
    1. Built-in SEO tools help optimize your content for search engines, ensuring that your blog can attract more visitors. This feature is particularly important for bloggers looking to grow their audience.
  1. Hosting Included:
    1. Unlike platforms that require separate hosting plans, Bullet.so includes hosting, making it easy to get your blog online without any additional costs or setup processes.
  1. Scalable:
    1. As your blog grows, Bullet.so can easily accommodate more content and traffic without compromising performance. This scalability is crucial for bloggers aiming to expand their reach over time.
📢 Ready to create your own blog without the technical headaches? Check out Bullet.so and get started today!

Conclusion

In conclusion, choosing between WordPress and Google Sites ultimately depends on your blogging ambitions.
WordPress shines as the go-to platform for those who seek flexibility, customization, and the ability to scale their blogs. With its vast array of themes, plugins, and SEO tools, it offers a comprehensive environment for building a professional and monetizable blog.
On the other hand, while Google Sites may be a convenient choice for quick and simple website creation, it lacks the depth and features that serious bloggers need for growth.
For anyone serious about making an impact in the blogging world, Bullet.so emerges as an excellent alternative, combining the power of Notion with an intuitive interface, making blogging accessible for all. Choose wisely, and let your blogging journey begin!

Frequently Asked Questions

  1. Can I save money by using Google Sites instead of WordPress?
Generally, most businesses will find WordPress to be more cost-effective than Google Sites. With WordPress, you typically only need an affordable hosting plan that includes a free domain. However, if your business is already utilizing Google Workspace with a custom domain, there is no additional cost to use Google Sites.
 
  1. Can I use my own domain name with Google Sites?
Yes, you can connect up to five custom domains to a single Google Sites website. This can be done in the Google Sites settings, where you will be guided through the steps to verify ownership of the domain(s) you wish to use.
 
  1. Which platform is easier to use: WordPress or Google Sites?
Both WordPress and Google Sites offer user-friendly experiences. Google Sites is specifically designed for beginners, featuring a simpler interface but more limited functionality. In contrast, WordPress provides a wider array of features and customization options. While it is relatively easy to navigate, beginners may find it slightly more complex. However, WordPress is a more scalable platform that can adapt to your growing needs in the future.
 
  1. Can I easily migrate my content from Google Sites to WordPress?
No, there is currently no automated method for transferring content from Google Sites to WordPress. You will need to manually copy and paste the content from each web page. Therefore, if you anticipate the possibility of transitioning to WordPress in the future, it may be prudent to start with a WordPress website from the outset.